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Empowering Industries Through Innovation and Excellence

Hotrac Group is a diversified holding company headquartered in the United Arab Emirates, driving transformational growth across technology, agriculture, and international trade through a portfolio of specialized subsidiaries.

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Brands who trust us

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African logo
Barakat logo
Fair Exporters Farm logo
Golden Tree logo
Mehtab logo
BIS International logo
African logo
Barakat logo
Fair Exporters Farm logo
Golden Tree logo
Mehtab logo
BIS International logo
African logo

About HotracGroup

Hotrac Group operates at the intersection of innovation, sustainability, and global commerce. With strategic investments across high-growth sectors, we enable businesses and industries to scale, modernize, and compete globally.

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Why Choose Hotrac Group

Built on a foundation of integrity and decades of global expertise

Strategic Global Positioning

Strategic Global Positioning

Headquartered in the United Arab Emirates, Hotrac Group operates from one of the world's most important commercial hubs. This enables seamless access to markets across the Middle East, Africa, Asia-Pacific, and North America.

Diversified Industry Expertise

Diversified Industry Expertise

Our portfolio spans technology, agriculture, and international trade — three sectors that drive global economic growth. This diversification creates resilience, cross-sector synergy, and consistent value creation.

Innovation-Led Execution

Innovation-Led Execution

Innovation is embedded in how we operate. From AI-powered systems to sustainable agricultural practices and trade infrastructure, we continuously invest in solutions that future-proof our businesses and partners.

Independent Focus, Shared Interest

Independent Focus, Shared Interest

Each portfolio company operates independently with a clear market focus, while benefiting from shared governance, strategic direction, and operational support from the Group.

Global Reach with local Insight

Global Reach with local Insight

Our operations span multiple continents, combining international scale with deep local market understanding. This allows us to navigate regulatory environments, cultural contexts, and market dynamics effectively.

Commitment to Sustainability

Commitment to Sustainability

We are committed to responsible growth. Across all subsidiaries, we prioritize environmental stewardship, ethical business practices, and long-term economic impact for communities and partners.

Market and Research

Navigating market complexities with precision and foresight

Hotrac Group global operations

Hotrac Group operates across key global markets, leveraging regional expertise and international partnerships to drive growth in technology, agriculture, and trade.

Middle East — Strategic headquarters and regional trade hub

Middle East — Strategic headquarters and regional trade hub

Africa — Agricultural sourcing, farmer partnerships, and exports

North America — Agricultural trade and market development

North America — Agricultural trade and market development

Asia-Pacific — Technology partnerships and trade facilitation

Our Portfolio

A diverse ecosystem of businesses driving value across key global sectors

HotracTech

HotracTech

AI-driven technology solutions transforming aviation, agriculture, and technology through intelligent systems and data-driven insights.

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Hotrac Ltd

Hotrac Ltd

Facilitating seamless international trade by connecting businesses across regions with reliable export, import, and market development services.

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Hotrac Agric Canada

Hotrac Agric Canada

Advancing sustainable agricultural trade across North America, delivering high-quality Canadian produce to global markets.

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Hotrac Agric Kenya

Hotrac Agric Kenya

Connecting African agricultural excellence to international markets while empowering farmers through sustainable practices.

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Learn more about HotracGroup

Stay informed about our latest initiatives, partnerships, and achievements across our portfolio companies. From breakthrough AI implementations to new agricultural partnerships, discover how Hotrac Group continues to drive industry transformation. Learn more about HotracGroup

Hotrac Group global presence map